I mean I think the real answer is that Apple isn’t noticeably any worse than any other tech company which is a problem because they tend to present themselves as not being, rather than other tech companies doing different things.
I think also, while I am Windows 4 lyfe, OSX was a cleaner, nicer OS 15 years ago while XP was a bit of a dog. I mean back then it was also more of a pain to run games and the software disparity for a lot of tasks was too high. In the intervening years OSX has become basically identical to Windows IMO. My Mac is always trying to do updates and it pops up really irritating windows to tell me this even if I’m in the middle of watching TV or something.