I use supermarket own brand soap (or whatever’s cheapest) because I’m a horrible bastard. Every now and then pinch some of my housemate’s coconut shampoo.
The TV uses the full range of Aesop stuff, which blows my mind. £40 for a bottle of shower gel? Yeah, decent. £60 for some bollocks face serum? Yeahhhhh. She’s always angling for it for her birthday and is always sorely disappointed because I’m buying that over my dead body.