Anyone else finding that for all the noise about Discover Weekly (mine is always terrible versions of bands I like…) and the Release Radar (seems to be quite a bit better) has led to them increasingly resembling one giant Now Compilation by pushing TODAY’S HITS. It feels like they’ve made the editorial side of what they do feel like it’s a bit of a closed shop too. Come for the music you like, get presented with the latest Gaga and Goulding. I’m sure some people want that, but the top 1% feel like they’re everywhere already, do we really need them shoved in our faces again and again?
Much like AppleMusic being all Drake to the fore, it just feels a bit like if you’re going to pay £120 a year for a service that it should occasionally offer up some surprises and feel like a place that’s passionate about music, rather than pushing the latest major label release with a shrug. Oddly, it makes me miss MySpace who were integral to jumpstarting the careers of acts like Kate Nash and Test-icicles (Dev is now Blood Orange, etc)
My friend Darren who works in digital marketing wrote something interesting - or ‘on point’ as the yoof doth say - about what they’ve been doing with playlists, which perfectly underscores why we’ve massively reigned in our playlist activity, after years of talking to them and hearing promises about how they might feature and push DiS and curators like us to the fore.
Be really curious how you all feel about Spotify now or whether you just don’t pay any notice to their editorial.