I was being simplistic but the point stands. the SKU count between them will be massively different, with almost every product. and not just ketchup, but do you want 100ml, 250ml 500ml family size pack etc.

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I get Tesco’s idea in terms of wanting to mix it with the budget boys as their market share increases whilst keeping Tesco in competition with yer Sainsbos, etc… but Jacks is just such a shit name. Really, properly shit.

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:sleeping::sleeping::sleeping::sleeping::sleeping::sleeping:

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Then which are priced as a loss leader, which are the actual money takers ect… Totally different types of shop

You (not personally) would be amazed how many people will only buy a certain size of a product, or only accept that brand, cannot possibly wash their clothes in that powder etc etc.

Mostly people of an older generation, to them the savings in discounters are of no relevance.

Jaz?

I get the impression lots of these big supermarket chains are struggling. I’ve noticed lots of older staff disappearing. My nearest Tesco Metro barely employs anyone over about 25, not that younger people are necessarily any less competent, but i suspect they strip out layers of management and anyone with an ounce of common sense gets quickly promoted on the cheap. The security guard doubles up on the till.

i assume, looking at the branding, that they basically have executed the entire project on as little budget as possible so just went with the easiest possible solution to naming

I’m now making it my mission to be brand loyal to budget supermarkets. This Jack’s lot can fuck right off, I’m LIDL for life. Won’t be seen dead in an Aldi either.

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Aldi is the best m9

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I prefer LIDL.

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Well yes and no, they want some of aldis market share back, and marketing bods have told them that union flags are bang on trend so brand everything with that

Have any of you Tories been to Booths yet?

lidl don’t do real greek yogurt

nor do they do pizzas with roquito pearls on them

so they can fuck off

fuck me that ones like an aircraft hanger

YES

was absolutely astounded by this

think you’ll find it’s greek “style” mate

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Filth.

I only grind my own at home, or very occasionally at work after hours.

I’m a Jack and I’m not happy about this and neither will your nephew be when he grows up and people make a shit joke every time you pass one. I’m angry already.

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