Sorry if I’ve contributed to that - started writing that post and three others posted by the time I’d finished.
In relation to what you say, yes sort of.
I think that isolated, out of context of the wider social world there’s absolutely nothing wrong with the campaign and the message they’re trying to get across. I also personally think they have a responsibility to try and get that message across regardless of the social context in which they’re doing it.
However, given the social context, I’m not entirely convinced either way on whether this campaign was a suitable way of doing it. In terms of raising awareness its probably hit the mark. In terms of effecting change, perhaps not. And as DD points out, it may have contributed to some additional harm as well.
It’s a really knotty issue to unravel tbh and I’m probably far from the best person to talk about if or how they could have have approached the campaign differently to achieve better overall results while causing less harm.
