The Phonestar literature is similarly misleading. Firstly, the 36 dB (or 32 dB with the - 4 Ctr bass correction) is a laboratory score (Rw) for the board in isolation. 18 kg/m2 is very dense, but when added to an existing floor I would not expect more than 2-3 dB overall improvement.
Their test data compares before and after floor test results and state a 19 dB improvement, but it’s not a fair comparison as they also add in resilient bars to the underlying plasterboard ceiling (which obviously you’re not in a position to do). I think even with the Tecsound membrane you will not get the required isolation.
As a halfway house if you can’t do a raised floor, I would look at Monarfloor Deck 22 - http://www.monarfloor.co.uk/products/traditonal-floating-floor-treatments/monarfloor-deck-22.aspx
This has more mass than the Phonestar board, and a bonded resilient layer, but I still wouldn’t expect miracles from it.
With regard to the external wall, from the photo I don’t see any header courses in the brickwork.

This suggests cavity masonry construction with either brick or block inner leaf (the 80’s extensions will certainly be cavity construction), but from your description this is only a secondary sound path.
It’s always a gamble to upgrade a timber floor without also treating the external walls, but I guess this comes down to cost and space limitations. The Building Regs does provide a simple external wall upgrade (below) using standard building materials (timber, standard plasterboard, mineral wool) in case you want to price it up.