One thing struck me, and this is related to the Cambridge Analyitca thread.
A while ago on R4 any questions one of the panel was an woman either born here, or born in India and has made a life here. She voted for Brexit. The reason being, her family and friends in India have a hard time getting the right to come and stay here. Whereas Joe Polish down the road has it easier. So she was lead to believe this is unfair and voting for Brexit would make it âevenâ and people from India and other places would have a better chance, i.e. it would be fairer.
Two things struck me about this. I canât remember this argument being used much if at all in the campaign. So maybe she saw very targeted ads on Facebook making promises about this. I wouldnât get them as it is not something that affects me. Whereas her profile with friends/relatives overseas would be easy to spot.
The second point was this. Sami Chakrabati pointed out the people wanting Brexit will not be standing at border controls welcoming her family with open arms.
It was a real eye-opener.