Some figures for the Hundred have come out.
It’s pretty hard to argue that they achieved what they set out to achieve. The 57% of viewers having not watched any other cricket is hardly surprising, it was behind a paywall previously that they themselves established, but the 55% of ticket buyers having not been to cricket before is pretty incredible. All the women’s cricket figures are amazing too. You can’t really argue about there being a new audience coming to cricket.
Some other telling stuff though. From the cricinfo article, “Despite hailing the viewing figures, Harrison… also accepted there was “a concern” about collateral damage to other formats of the game.”
Yeah.
Probably ought to point out that I really like short form cricket too, but test cricket is the best idea the human race has had,
