But most festivals arenāt well thought out and are rarely anything more than ācompetentlyā ran so people will go, have fun, but no real desire to return.Theyāll check that festival off of their list and then go to a different one next year, eventually the pool of people that would be interested in your festival dwindles and youāre kinda dickd. Then you have the endless festivals with the same line ups which feel like theyāve come off of a conveyor belt, the success of those events is purely down to two things. Location and Price. If either are even slightly wrong they will fail.
Or they will try to expand too fast a la Truck and ATP and either alienate their core audience or not have enough customers to sustain. ATP was particularly awful for this because they oversaturated a market they essentially had a monopoly overl