I’m currently doing research on personas for my thesis. Nowadays a persona could be defined as a ‘’personality type” that a company is trying to appeal to. Every company has a so-called image and therefore it maintains a certain persona. Using brand personas can meet objectives for improving consumer brand awareness and brand evaluations. My question for you is to take a few minutes of your time and fill in this survey, so I can identify the UK market and eventually shape different personas in the music business! In case you’re interested in doing a small interview, feel free to send me a message.
It’s all for the best! Thank you in advance